Press release for Expo 2012
17 Jun 2011

Press release for Expo 2012

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From the coast to the ocean floor
The German Pavilion at the Expo 2012 Yeosu Korea

The World Expo is dedicated to the theme “The Living Ocean and the coast“
German Pavilion offers an attractive mix of information and entertainment.

Hamburg, 16 June 2011 – Visitors to the World Expo 2012 in Yeosu of South Korean coastal city can go in the German Pavilion at virtual dive into a futuristic cell research. The Expo 2012 Yeosu Korea, 12 May to 12 August 2012 is entitled “The Living Ocean and Coast – Diversity Resources and Sustainable Activities.” Responsible for the German Pavilion is the Federal Ministry of Economics and Technology (BMWi), which can look back on a long tradition of experience and participation in international exhibitions. As instructed by the management company, the BMWi, as was the case of Expo Zaragoza 2008, the Hamburg Messe und Congress GmbH (HMC).

Dietmar Schmitz of the BMWi, as Commissioner of the supreme representative section of the German Pavilion: “World’s Fairs are events with a high experience quality. While they used mainly as a showcase of technological progress and industrial performance were the participating countries are now solutions from industry, business, research and development into a global issue will be presented. ”

A selection committee composed of representatives from federal ministries, federal agencies, research institutions, associations, committees, and the HMC has determined the end of May on the content of the concept of the German pavilion as part of a procurement process from nine designs. Selected, the concept of grouping facts + fiction GmbH (Cologne) and GTP2 Architects (Dusseldorf). “The German Pavilion, we will offer an attractive and well-balanced blend of experience and information for professionals and the general public,” said Dietmar Schmitz, who is also Head of the fair policy / Expo-participation in the Federal Ministry of Economics.

The German Pavilion at the Expo 2012 Yeosu Korea is divided into three broad subject areas “Coastal”, “habitat” (marine ecosystem), and “Treasury” (resources). In derived themed worlds, visitors go on a fun journey of discovery and be involved with interactive elements directly into the decision. Even in the waiting area in front of the pavilion, they can test their knowledge in a quiz about Germany. Upon entering the pavilion provides them with a short film before the German coasts of the North and Baltic Sea and the major ports including the Port of Hamburg City.

Afterwards, visitors enter a landscape of dunes with beach chairs multimedia. Here are dealt with projections and animation issues around the area of ​​”coastal” and environmentally friendly vessels, flow turbines or tsunami early warning systems. Using a light trap visitors arrive later in the issue of “living space” where they explore the replica helm of a research submarine to the ocean habitat as the largest ecosystem on earth. Presented are aspects such as deep sea fishing and the dangers of overfishing, waste in the sea and the climate change and its consequences for the world’s oceans.

Behind another light trap welcomes visitors, consisting of two semi-circular rooms “Treasury” stands in the center of a 500-gram manganese nodule from the seabed of the Central Pacific as a symbol of the deep seabed mining and its potential. Manganese nodules are found at depths of 4000-6000 meters on the seabed. Research attempts to probe size image, the means by which humanity is to explore the marine world.

In animation, visitors learn about the future possibilities of an environmentally friendly undersea mining of ore, methane and other resources. The highlight awaits visitors to complete an animated deep-sea expedition in a futuristic mobile. Thanks to a spectacular 360-degree projection in 3D, they have the feeling of floating in a glass globe, and among other things, meet one of the fabled giant squid.

The Federal Republic of Germany will present itself with the German pavilion at the Expo 2012 Yeosu Korea as an attractive, modern and cosmopolitan country that is on the subject of the world’s leading international exhibition of technology and science. Be presented to master innovative technologies and approaches that can help the world, current and future challenges associated with protecting the coasts and seas. In addition to the exhibition area of ​​the German Pavilion includes a total area of ​​1,700 square meters and a souvenir shop and a restaurant with typical German dishes.

The Expo 2012 Yeosu Korea belongs to the category of the BIE (Bureau International des Expositions), “recognized” (small) world and is dedicated to exhibitions of 12 May to 12 August 2012 entitled “The Living Ocean and Coast – Diversity Resources and Sustainable Activities.” Yeosu is located on the mountainous southern coast of Korea and has approximately 320,000 inhabitants. The city is spread across a peninsula and more than 300 islands. The 25-hectare exhibition space of the 174-acre Expo site is located near the harbor. The German Pavilion is located along with the other national pavilions in the so-called International Pavilion. The Expo organizers expect up to eight million visitors.

For more information and images to download at:
http://www.expo2012-deutschland.de/

Contact:
Frank Bumann
Press Officer of the German Pavilion

Phone: +49 (0) 40 / 85399891
Mobile: +49 (0) 160 / 3850343
E-Mail: press@expo2012-germany.com

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